RELATED CASE STUDY
Chinese Translation Services
The demand for Chinese translation has been rising steadily, as UK and European companies look to capitalise on a growing middle-class in China. The Chinese population has enjoyed record-breaking growth in the last few decades, and the result of that growth is a multi-billion dollar market that is an attractive trade partner.
What’s crucial is overcoming the cultural and language barriers. Many companies try and fail to export to China, because the key is to build trust. Relationships take longer to build, but Chinese business associates are in the main loyal and trustworthy.
According to Accenture, 90% of Chinese consumers researched their purchasing decisions online. And of course they prefer to research in Chinese. Language is a key consideration, which means getting your message right is key.
Because of the complexities involved in Chinese translation, it’s important to have a professional Chinese translation service to ensure accurate, legible and high-quality Chinese translation.
Whether you’re looking to export products and services to China or looking to import products for finishing in the UK, let Wolfestone be your guide.
Why choose Wolfestone for your Chinese Translation?
All our Chinese speaking translators and interpreters are native, have at least 4 years of translation experience, and where relevant, sector specific academic qualifications.
When taking on a translation project, we don’t just look at the language. We are also able to advise on strategy and latest trends, as well as SEO strategy for China. For example, the Chinese consumer is highly receptive to social media influence when making purchasing decisions. In 2012, 44% of Chinese consumers made purchases based on recommendations from complete strangers on social media, so considering social networks such as Baidu Space is a key strategy.
Wolfestone has worked with a range of clients on Chinese language projects, across all document types. From education sector clients such as Queen Elizabeth’s Community College, to corporate clients such as BYG.
With experience in Chinese document translation, Chinese interpretating and Chinese localisation, Wolfestone is well placed to help you achieve your business and communication objectives.
Chinese is spoken as a native language by about one-fifth of the world’s population, or over one billion people. Economic growth has been growing fast, and as a result China is the number one importer of many products and raw materials, making it a very attractive market for exporters.
Mandarin Chinese is China’s primary language with other 70% of its population speaking it. Chinese is also spoken by large communities around the world, although overseas Chinese are more likely to speak Cantonese than Mandarin.
The Chinese writing system, Pinyin, is logosyllabic, meaning that Pinyin characters generally represent one syllable of spoken Chinese.